London Berlinbased Saas Beauty Platform Glambook Bags €2.4m, to Pilot Beauty Co-working Spaces

London Berlinbased Saas – Berlin-based SaaS beauty platform Glambook has won a €2.4 million business financing round, while piloting a new venture in beauty co-working spaces.

The startup’s latest investment round was led by Duran Ventures and included previous investor of €1.6 million in 2015, the Michael Otto Group, as well as Berlin-based accelerator The Family.

Glambook plans to use the fresh capital to grow internationally, launching in the U.K. and the U.S. before the end of this year, with a further expansion planned for 2017 into Australia, South Korea and Japan. The company also has a presence in five other markets across Europe, including France and Sweden.

“We are the first beauty platform and SaaS-based tool for combining online sales, offline retail and social networks,” said CEO Sandra Birkenheier. “For physical beauty shops we provide the software to run their business and the largest online shop of beauty products, which is updated constantly with new items.”

Glambook, which offers a full range of services to retailers including e-commerce platforms, advertising and marketing, affiliate marketing and social media management, has also recently launched its own proprietary app for consumers to use.

The startup has meanwhile reported a revenue of around €1.6 million in 2016, and aims for a five-times increase for 2017.

Birkenheier added that Glambook is also planning to fill its portfolio with tools for beauty brands to empower their social media marketing and distribution through Glambook Connect, the company’s new tool for beauty brands. On top of this, the company will also open a pilot of beauty co-working spaces in Berlin in April 2017.

“We have received so much interest from beauty brands in our pilot, which we will be expanding internationally in the near future,” concluded Birkenheier. “We are excited to open the doors and provide beauty brands with the tools they need to grow their business and compete on the market.