A Beginner’s Guide on How to Run Ads on TikTok

Are you hoping to use TikTok as a marketing tool to promote your brand online? Advertising on TikTok can be a great idea for many kinds of businesses, however, you may be wondering where to get started. 

For a guide that can help you better understand how to run ads on TikTok, keep reading. In this guide, we will go over some tips and tricks that can help you create successful and effective TikTok ads to grow your online following, online presence, and brand recognition in no time. 

Make Sure TikTok Ads are Right for Your Business

Before you begin making TikTok ads, you will want to make sure that this is the right choice of advertising for your brand, as you want your marketing budget to be well spent. While this can be a great platform for some businesses to advertise on, it is not for everyone. When thinking about whether or not this platform is a wise one for you to market on, consider your target demographic. 

Do you have a younger demographic or do you target older customers? If you have a young target audience, TikTok is a wise place for you to run marketing campaigns and advertisements, as many of the users on this platform are young. Most TikTok users are teenagers, young adults, or adults in their twenties. 

If this sounds like your target demographic, then TikTok is a great platform to try out in terms of marketing to a younger generation. If this is not your target audience, consider marketing on platforms that may more effectively reach your demographic, such as Facebook. If you’ve decided that TikTok is a worthy platform for your marketing efforts, keep reading to learn how to get started. 

Create an Ads Account 

Before you can start creating and posting TikTok ads, you will need to make a TikTok advertising account. This will lead you to a submission form page that will require you to submit some information about your business account. Then, a representative from TikTok will get in touch with you to get your account up, as this feature is still in beta. 

Create an Advertising Campaign 

Once you have set up your ads account, which typically takes about 48 hours to verify, you can start creating your first TikTok ad campaign. You can do so by heading to the TikTok ads platform where you will see a Campaign button. When you click on this button, you will find an option to click “Create” and get started creating your very own TikTok ad campaign. 

To learn how to get more TikTok followers to reach tons of more audience members, head to the link. 

How to Run Ads on TikTok: Getting Started 

Now that you know where to start and how to run ads on TikTok, you can set up your account and start creating awesome ads on this platform that appeal to your target audience. 

Head to the “Social Media” section of this site for more on this topic.